Katie at Living Life Our Way tagged me and some other bloggers in her Blog Self-Assessment post here. I thought it’d be quite interesting and beneficial (if only to myself!) to take a few minutes to think back on my 2017, and on the blog over the last year.
I started this blog on the 16th August 2016 but actually only started working on it properly after relaunching in January last year. So I guess this baby of mine is now a year-old (!). Seems pretty crazy when I think of it like that.
The Blog’s First Six Months
From January 2017 I really threw myself into producing content, building a readership and working with brands.
At the beginning of the year, I focused on our move towards a simpler more minimalist life. To this date, my post on our minimalist kitchen essentials is one of my most popular for traffic.
I started to develop my photography skills and my travel writing too.
Travel is something I am passionate about and from November 2016 I had a great year trip wise.
There was Iceland with Carla, where I got to see the Northern Lights. I made several trips to Scotland to see family and friends (and watch Still Game live!). We went to the Beats, Beer and Boogaloo festival in Croatia and I made my ultimate travel bucket list. We took a family holiday to Sweden, I went to a fantastic hen party in Berlin!
The latter half of 2017
Alongside developing my photography and building content I’ve also had a hugely steep learning curve this year. I went self-hosted in June, learnt about domain authority and worked hard to increase my SEO. I increased my DA from 0 to 33 in the space of a few months which was a major achievement for me.
I also collaborated with some fantastic brands such as Homebase and Japan Experience which has been fantastic. I’ve loved working on sponsored projects and it’s been a great experience.
Unfortunately having my miscarriage and then being very ill really limited how much content I was well enough to produce and I had to let the blog work slip.
As you can imagine after all my hard work it was really frustrating and pretty devastating to not be able to keep the work up. Not posting from September to the end of the year really dented my confidence and I found it tough to get my head back into the game.
Posts published: 60 – this is less than I would have liked BUT that’s only from January-September.
Top performing post: It’s pretty joint between my Bucket List and the post on our Minimalist Kitchen Essentials.
Post that was difficult to write: Without a doubt sharing my Miscarriage story was the hardest post I’ve written.
Post that I hope will make a difference: This one on relaxing and de-stressing (vital in our increasingly busy lives!
Post That Fell Flat On Its Face: erm none! I’ve been pretty pleased with the feedback to all of my posts in 2017. My craft beer posts aren’t as popular as my others but I’m passionate about craft beer and so will continue to write them.
Surprise of the Year: After I shared my miscarriage story I received a beautiful email from another mum who had lost triplets. Reading her words made me feel less anxious about sharing something so personal. It meant a lot to me.
My Goals for 2018
Obviously, I’m going to be spending quite a bit of time this year with a newborn so I don’t want to put too much pressure on myself blog-wise. That being said I want to set myself a few goals for the year ahead.
- Focus on my YouTube Channel – increase subscribers and views
- Work with more brands
- Write up our trip to Sweden (finally!)
- Continue making more blogger friends and building my community
I’m tagging Laura at Wafflemama to complete her blog self-assessment too 🙂